There are various online marketing ways you can utilize to popularize your website and affiliate programs. Some of them are paid while others can be availed for free. Let us start with a paid ad service from Google.
Google Adwords
Google Adwords campaigns can be a great way to advertise your website and earn quality traffic. But if it is not managed properly, you can ruin your whole marketing effort. It is a great tool to base your keyword research, make ads and display them on Google search engine result pages (SERP). You have to bid on keywords to be able to place your ads, so there is need for an advertising budget. Lets guide you through Adwords and see how you can use it effectively in your campaigns.
Keyword Research
Adwords can be used to rack high searched keywords. You will have to make ad copies with keywords which will drive you more traffic. Google Adwords lets you search keywords with high search volumes, their rankings and cost. You can search exact match keywords to long tail keywords using the tool. Implementing the potential keywords in your ad copies will give more traffic and conversions.
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